Charlie Buttrey

May 9, 2019

If, like me, you are amazed that major corporations are making billions of dollars convincing people to buy water (which is, by the way, um, FREE), steel yourself for THIS:

According to this article at, former Netflix creative director Mike Cessario has raised over $2 million in venture capital to market and sell “Liquid Death.”

You may be asking “What is Liquid Death”?

It’s water. In a can.

And, apparently, people are going to buy it.

What was it that P.T. Barnum said?


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